Home Service Company Improved their Online Reputation and Increased Revenue by 38%
Details
Home Services is a local home service company that offers a range of services including window cleaning, window tinting, pressure washing, gutter cleaning, and more. Despite their high-quality services, the company struggled to attract new customers due to a lack of positive online reviews.
They recognized the importance of building a strong online reputation and reached out to our marketing agency for help with review generation and reputation management.
Company Information
Home Services is a family-owned business with over 10 years of experience in the home service industry.
They pride themselves on their attention to detail and customer satisfaction.
Target Audience
Homeowners in the local area
Individuals searching for home services online
Previous customers of Home Services
Timing and Budget Considerations
Develop a strategy for generating new reviews from past customers
Monitor and respond to all reviews, both positive and negative, to improve customer satisfaction and address any issues
Create and publish valuable content on the Home Services website and social media platforms to improve brand awareness and engage with the target audience
Timing and Budget Considerations
Review generation and reputation management are ongoing efforts and require regular attention
The budget will depend on the specific needs of Home Services, such as the number of reviews they want to generate and the level of monitoring they require
Goals
1
Increase the number of positive reviews for Home Services
2
Improve the overall rating of Home Services on review websites
3
Increase revenue by attracting new customers through improved online reputation
Results Achieved with Metrics
Potential Strategies to Increase Effectiveness
Offer incentives to customers who leave reviews, such as discounts on future services
Utilize email and SMS marketing to encourage customers to leave reviews
Partner with local businesses and organizations to cross-promote and increase brand awareness
Takeaway
At our marketing agency, we understand the importance of a positive online reputation for local businesses like Home Services. By devising a customized review generation and reputation management campaign, we were able to help Home Services improve their online presence, attract new customers, and increase revenue.
If you're a home service company struggling with negative reviews or a lack of online presence, contact us today to learn how we can help you achieve your business goals.